Gurus say this all the time. But it's true. Try to get some work you can outsource.
This frees your time and energy up to focus on more profitable activities or doing things with your family.
But you must understand the work you are outsourcing.
Elance is one place to find writers, graphic artists, and other specialists. Take a look around Elance dot com.
Showing posts with label Internet marketing. Show all posts
Showing posts with label Internet marketing. Show all posts
Tuesday, February 28, 2012
Saturday, October 17, 2009
A Brief Desciption and Basics of SEO
There are a lot of things in the computer world that people tend to find mysterious and they see as touching upon black magic. Search Engine Optimization (SEO) is one of those things that ranks way up there on the mystery and black magic scale. Today, the term has expanded to Search Engine Marketing which includes paid advertising and other online marketing activities but for our purposes we'll stick with SEO.
SEO is the practice of promoting a web site by increasing its position in search results on the major search engines. Those search engines comprise of Google mainly but also include Yahoo!, Bing, and a few others. The idea is to make the site appear higher in the list of search results than similar sites. This is referred to as "organic" SEO meaning that the rank came as a result of plain old search results rather than having to pay for placement on the search engine.
There's a lot of value in getting it right as far as SEO goes. First of all it's free and second of all, web searches are becoming the primary means of finding information. Primary among the search engines is Google and according to some market research, Google commanded an incredible 81.22% of the global market share in June 2009. Google's success is punctuated by the fact that the word "Google" has found its way into the dictionary.
The primary goal of the search engines is to bring relevant search results to their users. When a user types in a search phrase, a search engine is successful when it delivers the information the user is searching for. If a search engine is unable to deliver relevant information it simply won't be long on the digital scene.
Performing this feat is the result of a mix of highly sophisticated programming, incredibly powerful servers, and perhaps some eye of newt and toe of frog thrown in for good measure.
Seriously, however, the full mechanics of how search engines rank web pages are kept highly confidential. It simply has to be that way or the bad guys of the world would use the knowledge to artificially inflate their own rankings.
There are some fundamental truths in SEO and it is fair to say that search engines today consider the following when ranking a given web page:
The content of the page - what it's about, what words are used prominently.
What words are used in the title of the page?
What words are used in the URL of the page?
What words are highlighted on the page?
What internal links (links from other pages on the same site) point to it?
How many external links point to it and more importantly, whether those pages are relevant to the page's subject matter?
The text used to form the internal and external links.
Even the age of the domain name plays a role in its ranking!There is a lot more involved of course and that list could have gone on for a while. Factors such as keywords, the use of images and Flash animations, and the design of the site itself also play a role in a page's ranking.
Good SEO checklists can be found on the web but probably the most important thing to think about doesn't involve search engines at all. That's the quality of the content.
Ultimately a search engine's goal is to return relevant information to its visitors. As such, search engines have become very sophisticated at figuring out whether or not content is relevant to the search term and indeed, whether a human would find it interesting.
SEO is a fascinating subject and the search engines are incredibly complex examples of computer programming. They are so good in fact that the best advice one could give someone looking to increase their placement is - write your content for people and not the search engines. You'll be rewarded for it.
Visit http://www.easy-money-online.net for more information.
Glen Bowes is a computer professional who offers his services to would-be internet marketers who lack the time or technical skills to get their product, service, or idea off of the ground. Learn more about Glen at http://www.easy-money-online.net, or contact him at glen@easy-money-online.net. No technical skills required!
Article Source: http://EzineArticles.com/?expert=Glen_Bowes
SEO is the practice of promoting a web site by increasing its position in search results on the major search engines. Those search engines comprise of Google mainly but also include Yahoo!, Bing, and a few others. The idea is to make the site appear higher in the list of search results than similar sites. This is referred to as "organic" SEO meaning that the rank came as a result of plain old search results rather than having to pay for placement on the search engine.
There's a lot of value in getting it right as far as SEO goes. First of all it's free and second of all, web searches are becoming the primary means of finding information. Primary among the search engines is Google and according to some market research, Google commanded an incredible 81.22% of the global market share in June 2009. Google's success is punctuated by the fact that the word "Google" has found its way into the dictionary.
The primary goal of the search engines is to bring relevant search results to their users. When a user types in a search phrase, a search engine is successful when it delivers the information the user is searching for. If a search engine is unable to deliver relevant information it simply won't be long on the digital scene.
Performing this feat is the result of a mix of highly sophisticated programming, incredibly powerful servers, and perhaps some eye of newt and toe of frog thrown in for good measure.
Seriously, however, the full mechanics of how search engines rank web pages are kept highly confidential. It simply has to be that way or the bad guys of the world would use the knowledge to artificially inflate their own rankings.
There are some fundamental truths in SEO and it is fair to say that search engines today consider the following when ranking a given web page:
The content of the page - what it's about, what words are used prominently.
What words are used in the title of the page?
What words are used in the URL of the page?
What words are highlighted on the page?
What internal links (links from other pages on the same site) point to it?
How many external links point to it and more importantly, whether those pages are relevant to the page's subject matter?
The text used to form the internal and external links.
Even the age of the domain name plays a role in its ranking!There is a lot more involved of course and that list could have gone on for a while. Factors such as keywords, the use of images and Flash animations, and the design of the site itself also play a role in a page's ranking.
Good SEO checklists can be found on the web but probably the most important thing to think about doesn't involve search engines at all. That's the quality of the content.
Ultimately a search engine's goal is to return relevant information to its visitors. As such, search engines have become very sophisticated at figuring out whether or not content is relevant to the search term and indeed, whether a human would find it interesting.
SEO is a fascinating subject and the search engines are incredibly complex examples of computer programming. They are so good in fact that the best advice one could give someone looking to increase their placement is - write your content for people and not the search engines. You'll be rewarded for it.
Visit http://www.easy-money-online.net for more information.
Glen Bowes is a computer professional who offers his services to would-be internet marketers who lack the time or technical skills to get their product, service, or idea off of the ground. Learn more about Glen at http://www.easy-money-online.net, or contact him at glen@easy-money-online.net. No technical skills required!
Article Source: http://EzineArticles.com/?expert=Glen_Bowes
Thursday, July 10, 2008
Tips to Increase Internet Traffic
There are millions, no billions of sites on the internet which attract little to no traffic. This doesn't have to be the case with your website. If you're all but finished your website, there are some things you need to know to increase internet traffic. Here they are...
Then, I will take you to more detail and then I'll give you access to traffic knowledge you possibly can't get anywhere else on the internet or in a book. Let's take it one step at a time.
You have done everything right. Now you need to let people know you exist. Maybe you are wondering if you should buy website traffic or, maybe, if there are things you can learn to get more website traffic more quickly and easily.
Some ways to improve your website traffic include content and article marketing, in-bound linking, Web 2 strategies, free website directories and search engine optimization. If you do nothing, you will likely get very little traffic.
Then, I will take you to more detail and then I'll give you access to traffic knowledge you possibly can't get anywhere else on the internet or in a book. Let's take it one step at a time.
You have done everything right. Now you need to let people know you exist. Maybe you are wondering if you should buy website traffic or, maybe, if there are things you can learn to get more website traffic more quickly and easily.
Some ways to improve your website traffic include content and article marketing, in-bound linking, Web 2 strategies, free website directories and search engine optimization. If you do nothing, you will likely get very little traffic.
1. Content and Article Marketing
To get traffic you need top quality content on your website. If you don't, any visitors you do get will click away from your website immediately and move to the next one in the list.
Article marketing can be used quite affectively to drive traffic to your site. Write good quality articles relevant to your website's content and submit them to online directories.
This will help get you noticed and listed in the most popular search engine directories. Remember to stick with quality. Check places known for their stringent approach toward quality such as ezinearticles.com to get an idea of what you should be doing.
Article marketing can be used quite affectively to drive traffic to your site. Write good quality articles relevant to your website's content and submit them to online directories.
This will help get you noticed and listed in the most popular search engine directories. Remember to stick with quality. Check places known for their stringent approach toward quality such as ezinearticles.com to get an idea of what you should be doing.
2. Creating Links
Start a link campaign. The best way is to get in-bound links commonly known as back-links from similar or complementary website owners. Another way to create links is to make informed comments on blogs and forums that allow you a link to your website address. This is effective and many will click your link simply out of curiosity, especially if you have interesting things to say in your field. But remember, it is not the quantity of external links that is important; it is the quality of them. Keep away from reciprocal linking, it is most often not worth the effort.
3. Web 2.0 Strategies
3. Web 2.0 Strategies
Web 2 strategies, often known as social marketing, have become a huge online marketing tool. YouTube, Flickr, Reddit, Propeller, MySpace, Facebook, Stumbleupon and Digg are all examples of social marketing tools that have come to the forefront in recent times. There are many ways to use these communities to promote yourself and improve website traffic in an ethical manner.
4. Free Website Directories
Promote your website to online newsgroups and free directories. These are important for gaining prominence to some degree. Take care with directories and make sure you're not submitting to a link farm. Search engines don't take kindly to link farms. Make sure the directory offers significant traffic. Google themselves promote Yahoo directory and niche directories as good places to list your site. Yahoo charges a hefty fee but you have to decide how much credence you place in your site.
5. Search Engine Optimization
Make sure your website is optimized so search engines list you. You must be listed for people to ever see your site on a search engine. To optimize your website use keywords in your content, the same keywords in you meta keyword tag, a sensible and relevant meta description, headlines and page titles. Don't cheat! You need to learn a little more about On-page and Off-page optimization. You can Google these terms and find out more in detail later.
No longer do we live in an age where we can expect people to come to us. It is essential to know your target market and tactfully encourage folks to visit. Usually with quality. Remember, that in the end, real people will decide the future of your site so don't be in a rush.
No longer do we live in an age where we can expect people to come to us. It is essential to know your target market and tactfully encourage folks to visit. Usually with quality. Remember, that in the end, real people will decide the future of your site so don't be in a rush.
Author Ray Baker, who tutors and consults to business on SEO has provided this review on an established source of internet traffic secrets
Article Source: http://EzineArticles.com/?expert=Ray_Baker
Article Source: http://EzineArticles.com/?expert=Ray_Baker
Friday, June 27, 2008
Internet Billionaires
In today’s economy, with so many companies down-sizing and even going under, you may be wondering what your next move should be in terms of securing employment. Well, the internet is certainly one area of business that keeps growing and growing and growing. And not only are people finding ways to stay in business, they’re actually making real money at running internet-based businesses. Some are even making millions and others billions. Interested in knowing more about these modern-day tycoons? Let’s take look at who they are and how they did it.
Search Engines
Sergey Brin and Larry Page, the owners and creators of Google, were estimated to be worth $43 million in 2004. Since then, their business has continued to grow and these guys are presently two of the richest people in the world. Their internet-based information system, Google, is now worth an estimated $155 billion with a stock purchase price surpassing the $500 mark. One of the reasons Google has continued to grow and succeed is while others tread water or fail is because their service has been disruptive by consistently changing for the better and creating new ways of directing more and more traffic to their site.
David Filo, who was actually working toward obtaining a Ph, D in Electrical Engineering at Stanford University, co-founded and developed Yahoo! in 1994 and is presently estimated to be worth $3.12 billion dollars. And even though competitor sites like Google, AOL and MSN are giving Yahoo! a run for their money, so to speak, it’s managed to remain one of the most powerful and valuable search engines on the internet through joint ventures and other innovative concepts.
Internet-Based Auction
Computer Science graduate and creator of eBay, Pierry Omidyar along with his wife Pam, are estimated to be worth over $10 billion. Originally called ‘Auction Web’ at its actual inception, the eBay site was launched on Labor Day, September 1995 based on Pierry’s curiosity to see what would happen if all people had equal access for trading in a common venue. It has grown by enormous leaps and bounds since then with exceedingly high membership numbers in both the buyer and seller market, in addition to great expansions within their corporation as well.
Merchandising
Founder, President, CEO and Chairman of Amazon.com, Jeffrey Bezos, launched the site in 1994, after time spent working as financial analyst upon graduating from Princeton University. He was once quoted as saying: "I'm going to go do this crazy thing. I'm going to start this company selling books online". Well, if crazy leads to success, here’s to it! Bezos is currently worth $3.6 billion and is ranked number 70 on Forbes’ 2006 list of the world’s wealthiest people.
You don’t have to be a genius or even a college graduate to reach the levels of success these people have. One great idea is all it takes – so follow your dream, work hard and you never know – you could be the next internet billionaire!
Gray Rollins is a featured writer for MarketingEffects.com. Marketing Effects is a site designed to help you learn how to really make money on the Internet and features Internet marketing lessons. These videos cover concepts and explain what it really takes to make money online. You'll also want to take a look at the traffic generation techniques taught at Ultimate Traffic Blueprint.
Article Source: http://EzineArticles.com/?expert=Gray_Rollins
Search Engines
Sergey Brin and Larry Page, the owners and creators of Google, were estimated to be worth $43 million in 2004. Since then, their business has continued to grow and these guys are presently two of the richest people in the world. Their internet-based information system, Google, is now worth an estimated $155 billion with a stock purchase price surpassing the $500 mark. One of the reasons Google has continued to grow and succeed is while others tread water or fail is because their service has been disruptive by consistently changing for the better and creating new ways of directing more and more traffic to their site.
David Filo, who was actually working toward obtaining a Ph, D in Electrical Engineering at Stanford University, co-founded and developed Yahoo! in 1994 and is presently estimated to be worth $3.12 billion dollars. And even though competitor sites like Google, AOL and MSN are giving Yahoo! a run for their money, so to speak, it’s managed to remain one of the most powerful and valuable search engines on the internet through joint ventures and other innovative concepts.
Internet-Based Auction
Computer Science graduate and creator of eBay, Pierry Omidyar along with his wife Pam, are estimated to be worth over $10 billion. Originally called ‘Auction Web’ at its actual inception, the eBay site was launched on Labor Day, September 1995 based on Pierry’s curiosity to see what would happen if all people had equal access for trading in a common venue. It has grown by enormous leaps and bounds since then with exceedingly high membership numbers in both the buyer and seller market, in addition to great expansions within their corporation as well.
Merchandising
Founder, President, CEO and Chairman of Amazon.com, Jeffrey Bezos, launched the site in 1994, after time spent working as financial analyst upon graduating from Princeton University. He was once quoted as saying: "I'm going to go do this crazy thing. I'm going to start this company selling books online". Well, if crazy leads to success, here’s to it! Bezos is currently worth $3.6 billion and is ranked number 70 on Forbes’ 2006 list of the world’s wealthiest people.
You don’t have to be a genius or even a college graduate to reach the levels of success these people have. One great idea is all it takes – so follow your dream, work hard and you never know – you could be the next internet billionaire!
Gray Rollins is a featured writer for MarketingEffects.com. Marketing Effects is a site designed to help you learn how to really make money on the Internet and features Internet marketing lessons. These videos cover concepts and explain what it really takes to make money online. You'll also want to take a look at the traffic generation techniques taught at Ultimate Traffic Blueprint.
Article Source: http://EzineArticles.com/?expert=Gray_Rollins
Thursday, June 26, 2008
A Peek Inside a Mastermind
If you are thinking about joining a mastermind, read this.
When I first met my mentor, he wanted to take massive action on a business. The business he proposed was MLM. I said no way. I told him, with all he knows about alternative health, he should get into that business. My mentor helped me learn more about Internet marketing, really applying Tony Robbins' teachings, and gave me the lowdown on all the gurus. We traded audio books and knowledge. My mentor, then and now, gets me fired up and ready to take massive action.
If you join a mastermind and you are a newbie to Internet Marketing, sales, personal development, and the things you all work on, take action on what the guy tells you.
Be honest in your dealings. If you stick with your mastermind alliance, you can transform your whole life!
I posted three excellent mastermind articles to:
www.financialindependenceuniversity.com
Click on the link above and then click on the Mastermind tab on the left.
When I first met my mentor, he wanted to take massive action on a business. The business he proposed was MLM. I said no way. I told him, with all he knows about alternative health, he should get into that business. My mentor helped me learn more about Internet marketing, really applying Tony Robbins' teachings, and gave me the lowdown on all the gurus. We traded audio books and knowledge. My mentor, then and now, gets me fired up and ready to take massive action.
If you join a mastermind and you are a newbie to Internet Marketing, sales, personal development, and the things you all work on, take action on what the guy tells you.
Be honest in your dealings. If you stick with your mastermind alliance, you can transform your whole life!
I posted three excellent mastermind articles to:
www.financialindependenceuniversity.com
Click on the link above and then click on the Mastermind tab on the left.
Monday, June 16, 2008
Finding Motivation and Inspiration
If you are looking for further inspiration, motivation, insightfulness or anything similar, read this.
I have made customized subliminal CDs since 1997. Custom subliminals can be very effective at getting you motivated, creative, or just in the perfect peak state.
At www.financialindependenceuniversity.com , if you click on custom subliminals, you will see a page of tips for creating your script of affirmations, a sample subliminal mp3, and a link to a page with excellent affirmations. If you are interested, I would take a look at the above page.
A subliminal MP3/WMA or Cd may work wonders for you. What if you could keep yourself focused on your after working money making opportunities, aka Internet marketing?
I think a custom subliminal may do you some good.
I have made customized subliminal CDs since 1997. Custom subliminals can be very effective at getting you motivated, creative, or just in the perfect peak state.
At www.financialindependenceuniversity.com , if you click on custom subliminals, you will see a page of tips for creating your script of affirmations, a sample subliminal mp3, and a link to a page with excellent affirmations. If you are interested, I would take a look at the above page.
A subliminal MP3/WMA or Cd may work wonders for you. What if you could keep yourself focused on your after working money making opportunities, aka Internet marketing?
I think a custom subliminal may do you some good.
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